Tuesday, November 30, 2010
Wednesday, November 24, 2010
Universal ways of naming a company
... and cool logos to go along with them.
Ever wondered how great names like Nike, Mercedes and Google come from? Did they just pop out of nowhere? Or was there a premeditated strategy behind their evolution? I remember reading this great quote by Thomas C. Haliburton
“Nicknames stick to people, and the most ridiculous are the most adhesive.”
See some famous brands names, where they came from and their logos here.
Interested in a logo design...come to the chef http://designchefstudios.com/
Labels:
business cards,
design,
Design Chef Studios,
design studio,
graphic design,
logo
Wednesday, November 17, 2010
Challenges for graphic designers in print advertising
Creating print ads is quiet a challenging job for designers. There are a few reasons that cause the making of print ads a little tricky, e.g:
• Say more in Less Space: For starters, a print medium has less space than any other advertising medium. You need to communicate efficiently and effectively.
• Lack of Emotions: Print ads lack the emotions that TV ads carry. You need to manipulate the words and pictures to create an attractive copy.
• No Sound or Visual effects: In creating a print ad there are no visual aids or sound effects, you use an immovable media to create a moving ad.
Interested in seeing a few of my "word play" designs? http://designchefstudios.com/
MUCH MORE cool ads and rest of article here...http://www.graphicdesignblog.org/cool-typography-print-ads/
Wednesday, November 10, 2010
For my fellow designers out there
10 ways to AVOID becoming a work-a-holic

1. Earn to live, don't live to earn
2. Everyday is NOT Monday
3. The time you enjoy wasting is not wasted time
4. Spouse is also in the house, REMEMBER?
5. When nothing goes right, go left
6. All work, no play makes Jack a dull boy!
7. Your future depends on your dreams...go to sleep
8. Think before you ink
9. For god sake...TURN OFF YOUR MONITOR
10. Be your own mommy, set restrictions
Friday, November 5, 2010
Sample list of questions when I design a logo
Come to me for all your logo needs http://designchefstudios.com/
- Your company name and tag line – as it should be used on the logo design. Also, do you want your full name in the logo, acronyms or just an image?
- What does your company do?
- Key words that describe your company – eg. friendly, reliable
- What do you like/dislike about your current logo (if you have one)?
- Who are your competitors in your area?
- “Look and feel” required such as contemporary/traditional/minimal/corporate/fun?
- Do you have any definite ideas about the logo design + examples of logo design you like/dislike (links if possible)?
- Who is your Target audience?
- What is your color preference if any. Should the logo be single color/two color/full color?
- How/where will the logo be used (just on business cards or will it be displayed on ads, letter head, websites etc)?
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